Point of sale promotion for Iberico ham in Chicago, Miami and New York  

Point of sale promotion for Iberico ham in Chicago, Miami and New York

As part of the promotion of Iberico Ham in the USA, the Trade Commission of Spain in New York, through its department Foods from Spain, made ​​ product presentations and slicing demonstrations in different stores of Chicago, Miami and New York. These activities had the support of COVAP (Dehesa Cordobesa) and Fermín.

Chicago hosted its point of sale promotion on December 2nd and 3rd at Fox & Obel and Marion Street Cheese Market. Customers could taste Iberico sliced by Raúl Martín, of Fermín.

As part of the promotion of Iberico Ham in the USA, the Trade Commission of Spain in New York, through its department Foods from Spain, made ​​ product presentations and slicing demonstrations in different stores of Chicago, Miami and New York. These activities had the support of COVAP (Dehesa Cordobesa) and Fermín.

Chicago hosted its point of sale promotion on December 2nd and 3rd at Fox & Obel and Marion Street Cheese Market. Customers could taste Iberico sliced by Raúl Martín, of Fermín.

Despaña Brands and Dean & Deluca hosted this promotion in New York on December 4th. There, Cristina García, of Fermín, sliced Iberico ham which could be tasted by costumers.

In Miami, Iberico expert slicer Señor Carrasco gave a demonstration to costumers of Delicias de España, on December 6th. Lucky ones whom were able to taste this hand sliced culinary delight.